Anti-Bro: We Da BEST Man

29 05 2008

Way back in 2006 our good friend Nas, the troublemaker of ‘Hate me now’ fame, declared that our beloved Hippity-Hop was indeed a festering corpse. Fortunately for us Nas’ portent has proved slightly inaccurate,  not unlike the original Nas of the 16th century. What’s that you say? How do we know hip-hop is registering a pulse? We’re glad you asked:

That’s right, these fine young gentlemen have kept their noses to the grindstone despite Nas’ predictions, and from the looks of things they appear to be doing quite well.

Bro, you must be new around here Bro, man we da best man. Yes, DJ Khaled you are the best, keep doin what you do.

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Anti-Bro: Steve and Barry’s

28 05 2008

UPDATE: Steve and Barry’s To Declare Bankruptcy, oh well.

Due to the small print on the ubiquitous 99 ¢ (and mostly up) stores it was with some skepticism that we set foot in Steve and Barry’s for the first time. For the uninitiated this chain clothing store, found in some of the Country’s most irrelevant shopping malls, supplies thousands of items for $9.98 or less. Many of the clothing lines sold in the store are created (at some level) and endorsed by names such as Laird Hamilton, Sarah Jessica Parker, Ben Wallace, Venus Williams, Stephon Marbury and Amanda Bynes.

We love the fact that this chain and the icons associated with it have chosen to market products that are accessible to real americans and not simply brand-laden enticements into credit card hell. In a day when nothing more than a logo is necessary to clip a hundred or even thousand dollar price tag onto a pair of shoes or accesories, this story is truly refreshing. Even the Times has noticed how these two guys seem to accomplish the impossible.

There is the caveat, which you certainly expected, that these products are manufactured in those same foreign factories that are maligned elsewhere for poor labor standards and lacking environmental stewardship. Remember, though, that Nike and Gucci are likely manufacturing right next door with a 20 fold price increase.

Of course all this means you won’t be seeing your neighborhood bro sporting some Steve and Barry’s gear anytime soon, even better reason to go buy some yourself.

Find a location here.





Anti-Bro: Deion and His Rascal

27 05 2008

Anti-BroFor those of you not regularly perusing the programming on the Oh! or Oxygen network you are missing out on one show worth watching. Deion and Pilar: Primetime is a gem of a show that puts the home life of Deion “Primetime” Sanders on display for all to see. While we are generally tired of this genre of show, Deion manages to be engaging while also a primary example of the anti-bro. He is original, far from contrived, and often we will admit funny. He brings one possibly emerging trend to the fore as well, his main mode of transportation around the house (due to “turf toe” etc.) is his Rascal scooter. Check out a Clip.

This post is also an introduction to the second focus of this site which will be to identify all that is anti-bro. In other words: cool, authentic, original, creative, funny, badass, etc.